Increase Employee Morale with Purpose-Driven Work

Eye care practice owners: Are you looking for new ways to keep your team motivated and feel a sense of purpose that extends beyond the office? By providing opportunities for your employees to engage in volunteering, you will foster a commitment that extends beyond earning money, establish office values, and serve your community.

Many employees in the healthcare industry are already passionate about helping others.

Here are some examples of how to create a culture in your office that encourages helping others and spreading a well-founded sense of purpose:

Offer PTO for one volunteer day per year

What better way to encourage your employees to volunteer than paying them for it? This is a perk that most employees will likely use. It’s a break from the office and allows them to choose what cause means something to them. This will show your employees that you care enough about community service to pay them for it.

Sign up to run a group 5K or fun run/walk

There are all sorts of races your staff can participate in such as Walk for DiabetesWalk for St. Jude Children’s Research Hospital and Race for the Cure. Encourage your employees to collaborate and decide on which one they want to represent. If the practice is feeling super adventurous, sponsor your own walking/running event! Planning an event will serve as a team-building exercise and be a fantastic way to promote your brand in the community.

Make an office donation to an eye care charity you love

If your practice isn’t up to planning a community-wide event there are charity options such as donating eyeglasses to the Lion’s Club that distributes them to disadvantaged communities or making a cash donation to other eye care charities. Local Eye Site’s CEO is on the Board of Directors for Prevent Blindness. If it’s a time, goods, or monetary donation, eye-related charities really touch upon something that is important to your team.

Host an in-office Toys for Tots, food or clothing drive

Take advantage of the holidays and promote a “season of giving” idea to your office. Find out what your employees are passionate about and collect items that will help others. The office will for sure have high spirits as a result. If you have a larger offer, you could have various teams, such as front desk, billing, and techs, and run a friendly challenge around who can contribute the most to the drive.

Strengthen your eye care team and your company brand with these fun and charitable tips.

Still searching for your dream eye care team? We’ll help you to hire the best in eye care. Make sure to mention if you have any opportunities for charitable work in your job description. Top talent will respond favorably. 

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